If you're an SEO specialist who can also hold your own on the design side, this listing is worth a look: Urban Solar Pvt Ltd. is hiring a Digital Marketing Expert (SEO) for a full-time, fully remote role open across Pakistan. It's a hybrid position — real SEO ownership paired with hands-on creative work — which makes it a slightly different ask than a typical pure-SEO role.
The Role at a Glance
- Title: Digital Marketing Expert (SEO)
- Company: Urban Solar Pvt Ltd. (3.0★ on Indeed)
- Location: Pakistan — fully remote
- Job type: Full-time
- Experience required: 3–4 years
- Advertised pay: Rs 80,000 – Rs 120,000 a month
Unlike some auto-generated Indeed salary ranges, this one is specific and narrow (Rs 80,000–120,000), which usually signals the employer set the range deliberately rather than Indeed estimating it — a good sign that the number is realistic and negotiable within that band based on your experience and portfolio.
What the Job Actually Involves
This role splits fairly evenly into two halves:
SEO & Digital Marketing (the core of the job)
- Full On-Page SEO — keyword optimization, meta tags, content structuring, internal linking, image SEO
- Off-Page SEO — backlink building, guest posting, directory submissions, influencer/blogger outreach
- Technical SEO — site speed, crawlability, indexing, XML sitemaps, robots.txt, schema markup, mobile-friendliness, and Core Web Vitals
- Keyword research and competitor analysis to find growth opportunities
- Performance tracking and reporting via Google Analytics, Search Console, and tools like SEMrush/Ahrefs/Moz
- Staying current on algorithm updates and adjusting strategy accordingly
- Working with content writers to keep SEO best practices consistent
Design & Creative Support (the differentiator)
- Designing website banners, product images, and landing page visuals in Canva or similar tools
- Using AI-based design/image tools (Midjourney, DALL·E, Adobe Firefly, Canva AI, etc.) to produce original visuals for web and social
That second half is what makes this posting stand out from a typical SEO opening — Urban Solar isn't just looking for someone who can move rankings, they want someone who can also visually execute the campaigns those rankings support.
What They're Looking For
- A bachelor's degree in Marketing, Communications, IT, or a related field — preferred but explicitly not mandatory, so a strong portfolio can carry equal or more weight
- Solid, hands-on experience across On-Page, Off-Page, and Technical SEO — not just theory
- Familiarity with at least one major SEO toolset: Google Analytics, Search Console, SEMrush, Ahrefs, Moz, or Screaming Frog
- Working knowledge of Canva or a similar design tool (Adobe Express, Figma, etc.)
- Real experience using AI image/design generation tools as part of the workflow
- Basic HTML/CSS is a plus — useful for hands-on technical SEO fixes rather than always relying on a developer
- Strong communication skills and the ability to work independently, since this is a remote role
Who This Role Suits Best
This is a strong fit if you're an SEO generalist who has picked up genuine design fluency along the way — someone comfortable moving between a technical SEO audit in the morning and knocking out social creatives in Canva by the afternoon. It's less suited to a pure technical SEO specialist with no design interest, or a designer with only surface-level SEO knowledge — the posting is clearly looking for someone credible on both fronts, not just one.
The "not mandatory" note on the degree requirement, combined with the emphasis on "proven work experience... with a strong portfolio," suggests Urban Solar is prioritizing demonstrated results (rankings moved, traffic grown, campaigns designed) over formal credentials — worth leading with concrete numbers and portfolio examples in your application.
How to Apply
If your background covers both sides of this role — solid SEO fundamentals and comfort with Canva/AI design tools — it's worth applying directly with a portfolio or case studies that show measurable SEO results alongside a few examples of your design work.
Frequently Asked Questions
What is the salary for a Digital Marketing Expert (SEO) in Pakistan?
This role advertises Rs 80,000–Rs 120,000 a month. Because the band is narrow and specific rather than a wide auto-generated estimate, it is likely the employer's own figure and negotiable within that range based on your experience and portfolio.
Is this SEO job remote?
Yes — it is a fully remote, full-time position open to candidates across Pakistan.
How much experience do I need?
Three to four years of hands-on SEO experience covering on-page, off-page and technical work.
Do I need a degree to apply?
No. A bachelor's in Marketing, Communications or IT is preferred but explicitly not mandatory, so a strong portfolio with measurable results can carry equal weight.
Why does an SEO role ask for design skills?
Urban Solar wants one person who can both move rankings and produce the visuals those campaigns need — banners, product images and landing page creatives in Canva, plus AI image tools like Midjourney, DALL·E or Adobe Firefly.
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Urban Solar Pvt Ltd jobs and reviews
Urban Solar Pvt Ltd. is rated 3.0 out of 5 on Indeed and is hiring remotely across Pakistan for this full-time digital marketing role.
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Role details, salary range and company rating are taken from the employer's public Indeed listing at the time of writing and may change or close without notice. Confirm current terms directly with Urban Solar Pvt Ltd. before applying or accepting an offer.
